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Advanced Diploma of Marketing and Communication
LESSON PLAN
| Course Title | Advanced Diploma of Marketing and Communication
UTAS BBus/BBA Programmes |
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| Lesson Title | Advanced-level English Enhancement Course | |||||
| Learning outcome/s | This course focuses on developing the English skills students need for their academic development so that they can approach their university studies with more confidence and a greater chance of success.
By the end of the course it is expected that the student will be able to:
1. Use different learning strategies to enhance their English ability in reading, listening, and speaking
2. Use Harvard Referencing Style for their research writing
3. Develop and practice skills in referencing, quoting, paraphrasing and avoiding plagiarism.
4. Identify good academic writing practices and adopt such practices to maintain academic honesty and avoid plagiarism during the writing process
5. Analyze the structure of a range of written texts to use academic and professional styles of writing
6. Interpret, summarize and critique academic texts
7. Gather, evaluate and synthesize information from different academic sources
8. Analyze academic texts to assess the relevancy of research writing both within and outside their own field;
9. Understand paragraph writing process, practice different rhetorical modes, and review grammar and sentence patterns
10．Use the correct vocabulary and grammar in their academic writing
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| Reference/s | Handouts, equipment, training materials:
For each student: 1. Reflective journals 2. Activity coversheet 3. Lesson Notes
For instructor: 1. Teaching plan 2. Copies of all student handouts and notes 3. Computer and projector x 1 4. Laser pointer x 1 |
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| Instruction Method: | English with face to face lecture | Lesson Location: | HKUE Classroom | Lesson Times: | 8 classes
(3hours interactive communication/ class) |
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| OH&S Safety precautions:
The institute is committed to providing a safe and secure teaching and learning environment.
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Lesson area layout:
· Classroom setting |
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| Additional points:
Nil |
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| INTRODUCTION | ||||||
| This course focuses on overall improvement of students’ skills in three things- learning English, avoiding plagiarism and also academic writing. It aims to improve student’s ability to perform in various tasks on high education programme. The importance of maintaining academic honesty and of avoiding plagiarism is emphasised throughout the process of producing written work.
Students are also taught the necessary grammar and vocabulary throughout the course for written academic communication.
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| Approach (Reasons For Learning):
Communicative and Interactive teaching methods with various learning activities such as: lecture, class activities, group discussion, video, exercises and individual assessments flexibly operated by the lecturer. By the end of the course it is expected that the student will be able to:
1. Use different learning strategies to enhance their English ability in reading, listening, and speaking
2. Use Harvard Referencing for research writing
3. Develop and practice skills in referencing, quoting, paraphrasing and avoiding plagiarism.
4. Identify good academic writing practices and adopt such practices to maintain academic honesty and avoid plagiarism during the writing process
5. Analyze the structure of a range of written texts to use academic and professional styles of writing
6. Interpret, summarize and critique academic texts
7. Gather, evaluate and synthesize information from different academic sources
8. Critically read and analyze written texts
9. Understand paragraph writing process, practice different rhetorical modes, and review grammar and sentence patterns
|
| Statement of objectives:
This course focuses on developing the English skills students need for their academic development so that they can approach their university studies with more confidence and a greater chance of success.
By the end of the course it is expected that the student will be able to:
1. Use different learning strategies to enhance their English ability in reading, listening, and speaking
2. Use Harvard Referencing Style for their research writing
3. Develop and practice skills in referencing, quoting, paraphrasing and avoiding plagiarism.
4. Identify good academic writing practices and adopt such practices to maintain academic honesty and avoid plagiarism during the writing process
5. Analyze the structure of a range of written texts to use academic and professional styles of writing
6. Interpret, summarize and critique academic texts
7. Gather, evaluate and synthesize information from different academic sources
8. Analyze academic texts to assess the relevancy of research writing both within and outside their own field;
9. Understand paragraph writing process, practice different rhetorical modes, and review grammar and sentence patterns
10．Use the correct vocabulary and grammar in their academic writing
|
| BODY | ||
| Stage | Teaching point/s | Conduct |
| Lesson 1 | Exploring different academic learning methods
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Course orientation and introduction
Learning methods:
• Introduction of ‘Learning Strategy’ (Set learning goal, 80/20 rule, mind-map etc.) • How to take good notes • How to learn new vocabulary
Grammar/ Vocabulary exercise
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| Lesson 2 | Exploring different learning methods in reading and listening |
Learning methods:
• Ways of reading Activity : Practice of using reading skills
• Skills of listening Activity : Practice of using listening skills
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| Lesson 3 | Enforcing the significance of plagiarism |
Avoid Conducting Plagiarism:
• What is plagiarism and how to avoid plagiarism • Explain the importance of academic integrity and the potential consequences of not abiding by this
• Harvard Referencing: – In-text citations – Reference list
• Reporting verbs / verb tense
Worksheet on In-text citations |
| Lesson 4 | Exploring ways to avoid plagiarism |
Avoid Conducting Plagiarism:
• Integrating source material: – Paraphrasing – Summarising – Quoting
• How to make a good use of Turnitin and MePo
Worksheet on integrating source material
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| Lesson 5 | Exploring academic writing process | Writing Skills:
• Introduce academic writing style • Introduce academic writing process
– Introduce final essay of the course Final essay
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| Lesson 6 | Applying all knowledge on the final paper | Writing Skills:
• Introduce academic writing process • Style and formality
– Write the first draft in class
Final essay
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| Lesson 7 | Applying all knowledge on the final paper | Writing Skills:
• Voice, vocabulary, word choice • Academic Vocabulary
– Deadline of the final essay
Final essay
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| Lesson 8 | Exploring common mistakes
in writing |
Writing Skills:
• Common mistakes in writing • Reflection of the final essay • Summary of the course • Self- reflection
Final essay
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| CONCLUSION |
| NB: Have you cleared up any doubtful points or answers to trainees’ questions? |
| Assessment:
It is strongly recommended that students complete all assignments in order to achieve the learning objectives of the course.
Assessment (100%) Ø 20% – Reflective journals Ø 20% – Participation Ø 60% – Final essay
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| Summarise (Main Points):
This course equips students with the essential knowledge of skills of English learning, writing and referencing. The importance of maintaining academic honesty and of avoiding plagiarism is emphasised throughout the course.
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| Statement of learning Relevance:
Upon successful completion of this course, the student will have successfully demonstrated the ability to apply the knowledge in effective academic learning and perform writing tasks on high education programme.
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| Safety Precautions (if applicable)
Nil |
| Next period on subject:
Nil |
| Next period of instruction:
Nil |
| Dismissal:
– Come to class on time for next lesson – Student can bring their own laptop for in-class activities if they wish |
